As a Working Student in the Content Marketing team, you’ll support with writing and optimizing content for AI search and SEO, and assist with executing content marketing strategies that boost awareness and visibility in the Architecture and Media & Entertainment industries. This role is a great fit for a curious and detail-oriented student who wants to gain practical experience in content creation, digital marketing, and AI search and SEO.
Tasks will vary, but main tasks will include:
Research, write, and edit blog articles and website pages on topics related to architecture and visualization.
Optimize content for SEO and AI search, using tools like SurferSEO.
Update and repurpose existing content to improve visibility and performance across Google and LLMs.
Upload and format content in our CMS, Hubspot, ensuring proper tagging, linking, and structure.
Track performance of published content in Google and the LLMs, checking for AI overview inclusions and citations before and after publication.
Provide support to the team as per request.
Enrolled in a Bachelor’s or Master’s program in Marketing, Communications, Business, or a related field.
Excellent written and verbal communication skills in English.
Reliable, detail-oriented, and organized.
Able to manage multiple tasks and work independently when needed.
Strong interest in marketing.
Advantages:
Prior experience as a working student or intern in marketing or related areas.
Familiarity with CMS platforms and basic SEO concepts.
Key technical skills:
Proficient in MS Office or Google Workspace.
Key behavior skills:
Collaboration
Initiative
Curiosity
KPIs:
Timely and high-quality completion of assigned marketing tasks.
Contribution to campaign success (e.g., content published, engagement metrics).
Responsiveness and reliability in content coordination and execution.
Please note: This is a working student position, limited to a maximum of 20 hours per week during the semester. Applicants must be currently enrolled at a university and provide valid proof of enrollment (“Immatrikulationsbescheinigung” in Germany). Compensation is hourly €18.
