Grammarly offers a dynamic hybrid working model for this role. This flexible approach gives team members the best of both worlds: plenty of focus time along with in-person collaboration that helps foster trust, innovation, and a strong team culture.
About Grammarly
Grammarly is the world’s leading AI writing assistance company trusted by over 40 million people and 50,000 organizations. From instantly creating a first draft to perfecting every message, Grammarly helps people at 96% of the Fortune 500 and teams at companies like Atlassian, Databricks, and Zoom get their point across—and get results—with best-in-class security practices that keep data private and protected. Founded in 2009, Grammarly is No. 14 on the Forbes Cloud 100, one of TIME’s 100 Most Influential Companies, one of Fast Company’s Most Innovative Companies in AI, and one of Inc.’s Best Workplaces.
The Opportunity
To achieve our ambitious goals, we're looking for a Senior Product Marketing Manager to join our Growth Product Marketing team. This role will be pivotal in shaping user interaction with Grammarly and our future product suite by developing ways to expose users to the features most likely to drive conversion and expansion, through consistent, personalized,, and context-aware user journeys, in both individual and team contexts. This is an opportunity to improve users' understanding of Grammarly’s value.
Grammarly’s go-to-market teams are shaping the future of workplace communication. As a member of our team, you will be crucial in expanding the use of our innovative, trustworthy AI writing tools. If you are passionate about transforming how professionals and students connect and collaborate, we would love to hear from you.
As a Senior Product Marketing Manager, you will improve monetization among our new and current customer base, working closely with Growth Product, Lifecycle Marketing, and other cross-functional teams to establish Grammarly as the leading AI writing and communication partner.
In this role, you will:
Deepen user understanding and shape positioning --
- Uncover user needs and product value propositions to craft clear, compelling messaging across touchpoints
- Conduct market and user research to identify conversion, engagement, and monetization opportunities
- Ensure in-product and marketing copy is impactful, accessible, and tailored to a diverse global user base
Drive monetization and growth strategy --
- Improve conversion and monetization across user segments in partnership with Growth Product and Lifecycle Marketing
- Build and test a discounting strategy for self-serve business users, in collaboration with our Pricing & Packaging team
- Use data to inform hypotheses, guide experiments, and refine content strategies
Orchestrate seamless, personalized user journeys --
- Enable personalized, context-aware experiences that drive value realization and product adoption
- Lead cross-functional initiatives to optimize user journeys across channels—web, product, email, and more
- Partner with Product and other PMMs to shape and prioritize Grammarly’s monetization roadmap
Qualifications
- 5+ years of experience in product marketing, user education, lifecycle marketing, or in a similar role in a SaaS setting, preferably covering both B2B and B2C.
- Has a proven track record in improving customer conversion and monetization.
- Drives results with data and shows a performance-driven mentality, adept at leveraging data to determine and prioritize high-impact activities.
- Facilitates cross-team collaboration and can coordinate with multiple stakeholders and their different goals.
- Has familiarity with Coda (preferred but not required).
- Is able to meet in person for their team’s scheduled collaboration weeks, traveling internationally on occasion.
- Embodies our EAGER values—is ethical, adaptable, gritty, empathetic, and remarkable.
- Is inspired by our MOVE principles: move fast and learn faster; obsess about creating customer value; value impact over activity; and embrace healthy disagreement rooted in trust.
Support for you, professionally and personally
- Professional growth: We believe that autonomy and trust are key to empowering our team members to do their best, most innovative work in a way that aligns with their interests, talents, and well-being. We also support professional development and advancement with training, coaching, and regular feedback.
- A connected team: Grammarly builds a product that helps people connect, and we apply this mindset to our own team. Our remote-first hybrid model enables a highly collaborative culture supported by our EAGER (ethical, adaptable, gritty, empathetic, and remarkable) values. We work to foster belonging among team members in a variety of ways. This includes our employee resource groups, Grammarly Circles, which promote connection among those with shared identities including BIPOC and LGBTQIA+ team members, women, and parents. We also celebrate our colleagues and accomplishments with global, local, and team-specific programs.
- Comprehensive benefits for candidates based in Germany: Grammarly offers all team members competitive pay along with a benefits package encompassing life care (including mental health care and risk benefits) and ample and defined time off. We also offer support to set up a home office, wellness and pet care stipends, learning and development opportunities, and more.
We encourage you to apply
At Grammarly, we value our differences, and we encourage all to apply. Grammarly is an equal-opportunity company. We do not discriminate on the basis of race or ethnic origin, religion or belief, gender, disability, sexual identity, or age.
For more details about the personal data Grammarly collects during the recruitment process, for what purposes, and how you can address your rights, please see the Grammarly Data Privacy Notice for Candidates here.
#DE
#LI-Hybrid